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Magazine Cover Image
New edition: Check out HM's April/May Edition

The Standard

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Data & Trends

Report: Luxury boutiques led in 2025 rate and RevPAR increases

Luxury-tier indie boutiques had a strong year with increases in all performance indicators.
Esther Hertzfeld Apr 16, 2026 8:00am
AdobeStockAustinTexas

Standard to open first U.S. hotel in 10+ years

Apr 1, 2026 12:31pm
Sebastien Bazin Accor

Accor’s CEO on shaking western mindsets, U.S. strategy

Mar 3, 2025 8:00am
Standard Hotels

Bloomberg: Hyatt eyeing Standard acquisition

Jul 18, 2024 8:00am

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