The Hospitality Sales and Marketing Association International has named Mary Casey, Jeff Doane and André Fournier as 2026 recipients of the Robert A. Gilbert Award for Career Achievement in Commercial Strategy.
Named for Robert A. “Bob” Gilbert—who served as HSMAI’s president and CEO from 1995 to 2024—the award acknowledges individuals whose impact extends beyond business performance to advancing professional standards and developing industry talent. In addition, the honor recognizes leaders whose work has influenced hospitality sales, marketing, distribution and revenue optimization through sustained leadership, innovation and industry advocacy.
“Commercial strategy today is more connected than ever, and these honorees reflect the evolution of the discipline,” Brian Hicks, president and CEO of HSMAI, said in a statement.
Casey is a hospitality and business-events executive with more than 35 years of experience across travel, hotel and event sectors. She most recently served as chief client officer at Maritz, where she led enterprise sales, growth marketing and client strategy across corporate and association markets. Prior to that role, Casey spent nearly three decades with Starwood Hotels & Resorts Worldwide.
Doane serves as chief commercial officer of Omni Hotels & Resorts, where he oversees integrated commercial strategy across the company’s portfolio in the U.S. and Canada. His responsibilities include marketing, sales, revenue management, loyalty, distribution, partnerships and customer experience. He previously held senior commercial roles with Accor and Fairmont Raffles Hotels International and has served in industry leadership positions with the HSMAI Foundation and U.S. Travel.
Fournier is chief commercial officer at CoralTree Hospitality, leading commercial strategy across sales, marketing and revenue functions. He previously held senior roles with Destination Hotels & Resorts and Two Roads Hospitality and was part of the leadership team that launched CoralTree Hospitality in 2018. Fournier has served on the HSMAI Americas Board of Directors and has supported the relaunch of the HSMAI Denver Chapter.
Recipients will be recognized during the HSMAI Adrian Awards Celebration and at the HSMAI Americas Commercial Strategy Conference.