Revenue-management provider TakeUp has forged a strategic integration with rezStream—a cloud-based property-management system used by boutique hotels, inns, resorts and outdoor lodging providers across North America.
The integration embeds TakeUp’s dynamic-pricing capabilities within the rezStream platform, with the goal of enabling operators to automate rate adjustments based on demand patterns and booking trends while managing operations within a single system. The TakeUp integration is now available to rezStream Cloud PMS customers and can be activated within the existing system workflow.
“RezStream has built one of the most operator-friendly platforms in the hospitality space; intuitive, reliable and deeply aligned with the needs of independent properties,” Bobby Marhamat, CEO of TakeUp, said in a statement. “By combining rezStream’s operational simplicity with TakeUp’s pricing intelligence, we’re giving hoteliers the tools they need to win in any market condition.”
“Our users want smart tools that don’t make their lives harder—and that’s exactly what this integration delivery. TakeUp’s approach to pricing automation fits perfectly with our vision for modern hospitality tech: simple to use, powerful under the hood, and tailored for the independent operator,” added Jeff Hebrink, rezStream vp of sales and marketing.
RezStream’s PMS supports reservations, online bookings, distribution and guest communication. The integration introduces automated daily rate updates, ongoing price testing, performance pacing insights and access to revenue strategy support.