Ascott Limited opens the Citadines Connect Fifth Avenue in New York

The Ascott Limited, a Singaporean serviced residence owner-operator, debuted the Citadines Connect Fifth Avenue New York, a boutique hotel located steps away from Times Square and Fifth Avenue in New York City. Citadines was established more than 30 years ago, and following a renovation Ascott’s first Citadines property in the United States offers 125 newly refurbished rooms.

A guestroom in Citadines Connect Fifth Avenue New York. Photo credit: The Ascott Limited

Citadines Connect Fifth Avenue New York, formerly known as Hotel Central Fifth Avenue New York, will offer guestrooms featuring a sophisticated design that combines modern comfort with functionality. In the lobby, guests will have use of a large shared community table and seating area where they can interact and exchange travel ideas with fellow visitors. At the 24-hour grab and go gourmet deli corner, guests can enjoy daily complimentary continental breakfast before getting into the New York City action.

Located at 15 West 45th Street in the heart of Manhattan, Citadines Connect Fifth Avenue New York is steps away from the Theatre District and Rockefeller Center, and a 10-minute walk from key attractions such as the Empire State Building, the Museum of Modern Art and Grand Central Station.

Quarterly, the hotel will partner with a local food-and-beverage outpost to showcase their products, as well as engage guests and locals through a pop-up experience. Additionally, the front desk attendants—known on property as “Connectors”—will be able to offer insider tips, local hotspots, eatery favorites and off the beaten track recommendations.

“We are thrilled to launch Citadines Connect Fifth Avenue New York as our first Citadines property in the U.S. and it speaks volumes about our confidence in the market. We are incredibly excited to expose future guests of Citadines Connect Fifth Avenue New York to a new way of hospitality by authentically connecting them to New York City,” Lewiston Murray, GM of the hotel, said in a statement. “Our goal is to offer modern comforts, business connectivity and customized services that complement our guests’ lifestyle.”

Citadines Connect Fifth Avenue New York will offer a variety of guestroom types ranging from premier rooms with king or double beds to one-bedroom suites that come with a separate living area. Guests will have access to complimentary Wi-Fi and a 24-hour business center, as well as laundry and dry-cleaning services.

Following the opening of the New York property, Ascott is slated to open Citadines Connect Cupertino Sunnyvale (Calif.) in the second half of 2019.