Soft Brands

Casa Don Luis a Radisson Individuals property in Cartagena

Choice relaunches Radisson Individuals in Americas

Choice is extending the brand to owners for the first time as part of its expansion into the upper-upscale tier.

Jena Tesse Fox Oct 3, 2024 9:30am

NUMU Boutique Hotel

Highland Group: Boutiques report increased performance

Aug 30, 2024 8:50am

Wyndham Hotels Resorts has opened its first Trademark Collection by Wyndham hotel in Trkiye

Soft brands move into midscale

Aug 14, 2024 7:38am

Cherry Valley Hotel in Newark Ohio

How BWH Hotels is growing its soft brands

Jul 2, 2024 8:00am

Calistoga Motor Lodge Spa - JDV by Hyatt

Hard facts about soft brands

May 14, 2024 8:00am

Hotel Stratford San Francisco

Accor adds its first Handwritten Collection address in the U.S.

May 6, 2024 10:05am