Marriott loyalty leader to step down

David Flueck, a 22-year veteran of Marriott International, is set to retire at the end of March.

During his time with Marriott, Flueck—global officer, loyalty, cards & new businesses—helped develop the Marriott Bonvoy loyalty program. Under his leadership, the program expanded its portfolio of partners and experiences.

“David’s contributions to Marriott Bonvoy and our loyalty team have been significant and far‑reaching,” Peggy Roe, executive vice president and chief customer officer, said in a statement. “His strategic vision, deep customer insight, and commitment to innovation have shaped a program that is beloved by millions of travelers around the world. We are grateful for his leadership and the legacy he leaves, and we wish him every success as he pursues his next chapter.”

Marriott has initiated a process to identify the next leader for its loyalty organization.