Sonesta International Hotels executes 15 franchise agreements during the first quarter of 2024 spanning several of the company’s brands.
“The 15 signed franchise agreements during the first quarter underscore Sonesta’s momentum as we welcome new owners into our growing portfolio and expand our market presence,” Keith Pierce, Sonesta’s EVP and the president of franchise and development, said in a statement. “With a fast, friendly, and flexible approach and a seamless conversion process for our franchisees, we expect continued growth throughout 2024.”
The 15 new franchise hotels are distributed across Sonesta’s brands, including The James, Sonesta ES Suites, Sonesta Essential, Americas Best Value Inn, Red Lion Hotels, Red Lion Inn & Suites and Sonesta Hotels & Resorts.
“Sonesta inhabits a unique position as a growing hospitality company that distinguishes itself from competitors,” said Brian Quinn, Sonesta’s chief development officer. “With our many years of hotel ownership and operations experience, we have the unique ability to thoughtfully position owners for success and develop trusted working relationships.”
Sonesta provides owners with a range of options across the upper upscale, lifestyle, upscale, midscale, extended-stay and premium economy segments. Sonesta’s continued growth, owner-centric approach, market availability and executive accessibility make it a compelling choice for developers.