Replay Destinations, a fully integrated destination development company, plans to develop a 53-room hotel at Mill District in Healdsburg, Calif. The new hotel will form the Mill District, downtown Healdsburg’s newest master planned neighborhood, and Replay’s re-envisioning and redevelopment of a 10-acre former lumber mill site.
In addition to the hotel, Mill District will have designed residences by architects like Olson Kundig, owner amenities including a pool and fitness center, retail spaces and a neighborhood park framed by a preserved grove of heritage redwood trees. The property will be located near the historic town plaza.
The hotel will have an intimate spa and wellness center, an outdoor pool and spa deck, a destination restaurant and bar that emphasizes local cuisine sourced from nearby farms and gardens and a vintners and wine program.
Replay will retain ownership in the hotel. Paul Jorgensen, president and CEO of Replay Destinations, underscores the hotel's pivotal role within Mill District and the wider Healdsburg community. “The Hotel at Mill District will be the gateway to Healdsburg, one of the most charming towns in the country with some of the best restaurants," he said in a statement. "Being immersed in the culture and community of Healdsburg has been a fundamental tenet since the inception of Mill District seven years ago. We will remain a partner and owner to ensure an unparalleled hotel experience for locals, future guests and our future homeowners."
Replay has entered two key relationships. The company has retained Greg Champion, who previously served as the president of Noble House Hotels and the president and COO of Benchmark Hospitality International.
Prioritizing local expertise and experiences for guests, Replay has also partnered with Mayacama, one of North America’s private clubs just 15 minutes from downtown Healdsburg. They will contribute expertise in service, preferred access to local experiences and acclaimed wine programs to elevate and augment the operations and guest experience at the hotel.
Architecture by Bay Area-based Dunnigan Sprinkle Architects will blend local agrarian influences and industrial inspiration from the site’s past with a contemporary wine country aesthetic. The project is currently in the design review process with the City of Healdsburg. Construction is expected to commence in spring 2025.