The U.S. hotel industry reported mixed year-over-year comparisons, according to CoStar’s latest data through Nov. 1.
Oct. 26 through Nov. 1 (percentage change from comparable week in 2024):
- Occupancy: 59.3 percent (-2.6 percent)
- Average daily rate: $156.09 (+0.4 percent)
- Revenue per available room: $92.54 (-2.3 percent)
Among the Top 25 Markets, Tampa reported the steepest occupancy drop (-24.6 percent to 60.5 percent), due to the elevated displacement demand period that followed Hurricane Milton in 2024.
New Orleans posted the largest decreases in ADR (-23.9 percent to $168.61) and RevPAR (-38.3 percent to $104.29). The market’s performance was due to a comparison against the back half of Taylor Swift’s Eras Tour, as well as a midweek conference.
San Francisco registered the highest increases across each of the three key performance metrics: occupancy (+13.8 percent to 71.5 percent), ADR (+17.0 percent to $231.17) and RevPAR (+33.1 percent to $165.31).