Main Street Hospitality expanded its executive management team with the promotion of Scott Williams to chief development and brand officer. Williams will continue working with founder and CEO Sarah Eustis and the rest of the executive team with a focus on the strategic growth and evolution of the brand. He will be responsible for leading enterprise-wide brand architecture and positioning, development, marketing and communication initiatives as well as experience design for the independent hospitality group and its portfolio.
Williams joined Main Street Hospitality in 2021. Before hospitality, Williams had a career in television with creative and production stints at CBS, ESPN and HBO. He is currently an active member of the Academy of Television Arts & Sciences and serves on the programming committee at the Harvard Club New York and the Advisory Board of the Independent Lodging Congress. Williams was the president of The Nantucket Project and also led marketing and creative initiatives for global brands including Commune Hotels & Resorts, Morgans Hotel Group and Starwood Hotels & Resorts.
In conjunction with the executive team, Williams will work to amplify the brand and identity of Main Street Hospitality and their individual properties. He will advance the company's goal of providing exceptional experiences by embracing an authentic approach to hospitality that focuses on the integration of local communities surrounding the hotels, and like-minded brands and individuals.
“Our leadership team is built upon a blend of individuals with powerful experience, creativity and commitment,” Eustis said in a statement. “Scott Williams encompasses these qualities and more. He has been an invaluable and beloved member of our team and brings our values to life each day in his approach to his work.”